Posts tagged “advertising”

我很喜歡坐巴士，尤其是宜家沒有 Roadshow 的日子，還我寧靜，輕鬆心情。沒有 Roadshow，卻剩下以往播 Roadshow 的顯示器。一個不大不小的平面，以往在賣廣告，雖然沒有 Roadshow，但亦可繼續利用它來賣廣告。幾個月前確實看到九巴用了顯示器放 Citibank 信用卡的平面廣告，我當時還想，有著同樣的 Impression，製作成本卻可以比 Roadshow 低很多，這個 ad inventory 還是有它的存在價值，只是隨著時代的洗禮，轉變了的價值。通常一個 ad inventory 在沒有客戶廣告投放的時候會用來放 filler ad。Filler ad 是指當廣告位置沒有足夠的廣告投放時，媒體機構會放置自己公司的廣告，宣傳自己的產品，最直接的是吸引客戶在其廣告位置落廣告。有時候，你可能在地鐵站內看到 Read more [...]

(中文按此) As a digital creative agency, one of our services is managing Facebook Pages of clients. We also started some Facebook Pages on our own (at least, Creativeworks Facebook Page). We have spent considerable time and money to gain our experiences in managing Facebook Pages, and concluded some tips for Hong Kong marketers who are still fresh in this area and do not know how to start.1. Name your PageYour baby Page was born with a number, but sooner or later she will grow up. Give her a name before she became a lady.2. Plan the posts every monthPostings need not to be frequent, but they have to be regular. But do not cram posts months ahead or you will just be seen Read more [...]

We are creative people who focus in digital marketing industry. We are a small team who collaborate with other professionals to achieve results. We have established strong global business network across different specialties and industries.We help our clients to connect with their audiences. We enrich (y)our experience.Senior Art DirectorWe are recruiting Senior Art Director. The Sr AD will work with the team to design and implement marketing campaigns through a wide spectrum of platforms including web, mobile, tablet and printed media.   Responsibilities:Degree in in Design or other related field 5 years or above related experience, preferably from design/advertising Read more [...]

We are creative people who focus in digital marketing industry. We are a small team who collaborate with other professionals to achieve results. We have established strong global business network across different specialties and industries.We help our clients to connect with their audiences. We enrich (y)our experience.Senior DesignerWe are recruiting Senior Designer. He/she is required to handle and execute the art direction and design works of the company's internal and external projects which involve a wide spectrum of media including web, mobile, tablet and printed media.   Responsibilities:Design of various projects including layout and user experience of websites, Read more [...]

We are creative people who focus in digital marketing industry. We are a small team who collaborate with other professionals to achieve results. We have established strong global business network across different specialties and industries.We help our clients to connect with their audiences. We enrich (y)our experience.Responsibilities:We are searching for Digital Marketing Consultant. Her/his main role is to assist Directors to:Handle clients' enquiry Prepare proposals and quotations Coordinate different parties including our clients and our service providers Manage the Company's own marketing campaign Handle administration worksRequirements:Degree in Marketing, Read more [...]

Creativeworks Group Limited is a creative company who provides integrated marketing solutions and consultancy services. We bring impressive user experiences to the audience. We principally conduct our business in Hong Kong while we cover a wide range of clients including multinational corporations, local establishments, non-profit organizations and individuals.Responsibilities:We are searching for Marketing Assistant (Part Time). His/her main role is to assist seniors in the following tasks:Conduct market research on various topics relating to digital marketing and other relevant areas Write articles or short paragraph using the result of the above research Obtain updated information Read more [...]

截至12月10日,有1,430個人在我們的問題「你們最常用的即時通訊工具」投下神聖的一票。Whatsapp以1,190的壓倒性票數贏了其他選擇如Line及Wechat。 較有趣的是這問題本身觸發的散播（「viral」）作用：1,028個「動態」（「activities」，除了vote外，還有小量follow/like/share等動態。動態總數為何少過投票總數？我們都不知道），產生了20,288個散播。例如，Terence Lam投票後，他的部份朋友（不是全部朋友，按前文所說，FB於較早前的9月份說過這比率約是15%）可以在他們的newsfeed中看到「Terence Lam回答了xxx這問題」（類似的字眼吧），這個在「newsfeed中看到」其實就是一個散播。按這比率，每個動態換來了19.7個散播。我們較早前的問題「Can Read more [...]

To cope with our expansion, we are recruiting for the following positions: Marketing Assistant (Part Time) - We need some student helpers... ... Art Director / Designers- Not only full time employment. We are also searching for freelance / contract designers to work with us.Mobile App Developers- Don't be misled by "mobile app". The developers we are searching for should also be familiarized with web platform. In fact, if he/she has project management skills, that would be a huge advantage. We welcome IT geeks who are crazily passionate on web and mobile technology, and are willing to drill deeply, deeply, and deeply.Sales Manager- Excellent if you can bring new business Read more [...]

We are glad to be the digital marketer for iDelivery, a high-end food ordering and delivering service company provide you with over 10 types of cuisines which you can enjoy at home or in the office.Landing: Clean and clear UI, and of course, SEO-friendly and cross-browsers compatible. How the ordering and delivering of foods are done. We are sure you become hungry now. The full set of corporate identities of iDelivery and how restaurants can utilize this well-established advertising channels. ... and there is just too much things to talk about when it comes to the topic foods. About CreativeworksAs a Read more [...]