近日不少客戶向我們查詢Facebook Page的事宜,似乎很多品牌都忽略了Facebook強制性全面採用Timeline後對舊有FB Page的影響。最直接的影響就是外觀。按我們目前的觀察,其實有很多公司沒有就Timeline的出現去改善其Page的介面,令到Page的外觀出現不協調的地方,最典形的問題有以下三種:一、Profile Pic及Cover photo的配搭出問題,例如兩者不協調,甚至是Profile Pic破壞或阻擋了Cover photo想表達的訊息。當然,不排除有部份Page是沒有Cover photo。二、沒有留意位於Profile Pic下面的介紹的面積限制,令所寫的內容超出框框。三、沒有用盡新的增大了的闊度,令部份Apps看來怪怪,因為左右兩邊多了很多虛位。可幸的是,我們亦看到一些品牌真是認真應對Facebook這改變並作出較別出心裁的設計。有些心思是比較明顯,有些則要細心觀察,不多說,一圖勝千語:FantaNokiaBiothermM&M'sMacy's當然,還有我們Creativeworks的FB Read more [...]
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I attended the Facebook Hack Hong Kong 2012 last week. It was a full day event held in the Intercontinental Hotel. Many Facebook professionals were there to introduce us the most updated Open Graph API which introduced in Feb. It's the first time Facebook held the Hack event in Hong Kong, first time I met a guy from PhoneGap after the acquisition by Adobe and it's a full day of delicious food and coffee.Here are some points to summarize the event and new Open Graph API:Create your own Open Graph Actions and Objects
Performance update on SSO (Single-Sign-On)
Deep Linking on Native Mobile Apps
Deprecation of offline_access & publish_stream permissions
Create mobile app Read more [...]