Facebook公佈了上巿後第二份季度業績,繼續錄得虧損,但因為移動廣告的貢獻超出巿場預期,令股價大升20%,似乎是上巿以來股價表現最佳的一天。這裏不是研究股票表現的地方,我們較在意的是CEO Mark Zuckerberg的言論:"our opportunity on mobile is the most misunderstood aspect of Facebook today." He also complained that company watchers were looking at numbers from earlier in the year, "when we weren't really trying yet" on mobile.我們在日常生活都經常能留意到,很多人在用(玩?)手機,而且在手機上用FB的實在大有人在(不是鼓勵各位故意偷看別人,但Facebook的"signature Read more [...]
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近日不少客戶向我們查詢Facebook Page的事宜,似乎很多品牌都忽略了Facebook強制性全面採用Timeline後對舊有FB Page的影響。最直接的影響就是外觀。按我們目前的觀察,其實有很多公司沒有就Timeline的出現去改善其Page的介面,令到Page的外觀出現不協調的地方,最典形的問題有以下三種:一、Profile Pic及Cover photo的配搭出問題,例如兩者不協調,甚至是Profile Pic破壞或阻擋了Cover photo想表達的訊息。當然,不排除有部份Page是沒有Cover photo。二、沒有留意位於Profile Pic下面的介紹的面積限制,令所寫的內容超出框框。三、沒有用盡新的增大了的闊度,令部份Apps看來怪怪,因為左右兩邊多了很多虛位。可幸的是,我們亦看到一些品牌真是認真應對Facebook這改變並作出較別出心裁的設計。有些心思是比較明顯,有些則要細心觀察,不多說,一圖勝千語:FantaNokiaBiothermM&M'sMacy's當然,還有我們Creativeworks的FB Read more [...]
Creativeworks Group Limited is a creative marketing company who provides integrated marketing solutions and consultancy services to our clients. We bring impressive user experiences to the audience of our clients with a goal to help our clients to achieve marketing objectives. We principally conduct our business in Hong Kong while we cover a wide range of clients including multinational corporations, local establishments, non-profit organizations and individuals.We are inviting dynamic sales professionals with strong industry knowledge and contacts to participate in our company's rapid growth.Responsibilities:Identify and close new opportunities to achieve sales target
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Creativeworks wish you an Easter full of fun and happiness!
Please click below greeting cards for the wallpaper we designed for your desktop:
Enjoy!
造作工房有限公司于2005年在香港创立,是一家数字推广创意团队,核心团队有近十年的巿场营销及宣传推广经验,尤其专长广告策划、品牌推广、网络营销解决方案等传统及新兴的推广手段。造作工房的宗旨是「丰富您的体验」,希望结合多年来在创意行业的经验、广大的环球客户网络及对相关技术的完美追求,为内地的品牌引进具国际水平的创意广告专案,协助品牌更精准地打进其目标客户的生活圈,透过直接及间接的推广策略,有效率地在目标客户中建立品牌形象。要具备天马行空的想像力,不易;要具备强大高效的执行力,更难。造作工房兼具两者,致力于丰富您的体验,为品牌带来意想不到的推广效果。 Read more [...]